Dec 30
Steve Fantus has been associated with Winning Brands during 2010 as a Key Account Manager. His primary responsibility in this role was to present Winning Colours Stain Remover to new account prospects and maintain dialogue with the buyers of targeted retailers. Steve was performing this function on a part-time, performance based compensation model. A traditional, full-time position opportunity …
Dec 29
A nice spread is now available on-line and in the printed magazine, put out by Lancaster/Five Star for retailers in the industry. This was planned earlier this year, but the publication had been delayed for a number of reasons. Live link below to see the item in context (go to page 12/13), or the spread itself …
Dec 24
QUESTION: Can someone ask the CEO, if the 4Q is still in tact as a matter of the Revenue of $140k that had already booked? ANSWER: This question was forwarded by a shareholder on behalf of a poster in a discussion board. The answer is yes, the Q4 sales orders $140,000 referred to in the …
Dec 23
I was reviewing a list this morning of new USA locations that will be carrying Winning Colours. It’s a joy to see increasingly regular updates and to notice that our new retailers continue to be dispersed widely, despite a particularly strong showing in New York. Here is a recent sample: Acrylux Paint, Fort Lauderdale, FL …
Dec 20
Car detailing at the AutoSpa location in Burlington now includes the use of Winning Colours Stain Remover. Satisfaction is high enough that Winning Colours will also go on sale there in January for the public. This is an example of our new distributor, Karrys, swinging into action. http://www.auto-spa.ca/Home/tabid/36/Default.aspx
Dec 18
Lorne and Loretta team up to show how Winning Colours can help shoppers in Ohio
Dec 18
We occasionally receive photos from shareholders, taken on their own initiative, showing what they find in the field (where Winning Colours Stain Remover is sold or used). We do not ask anyone to do this, because it may contravene store policies. However, much can be learned from the information, on various levels. Two recently received …
Dec 18
Preview shots of signage and work station being set up for Winning Colours in-store demo in Ohio this weekend. Regular exposure to consumers in stores fosters dialogue and reveals the full range of clean-up jobs to which Winning Colours Stain Remover is being deployed. The latest? From the Maintenance Person of an Ohio retirement home: tire scuff …
Dec 17
QUESTION: Is it true that the company will lose money by selling more? ANSWER: The question arises from a common misunderstanding between “fixed expenses” and “variable expenses”. In the formative period of the company, it is necessary to have a minimum critical mass of infrastructure to operate professionally. This minimum infrastructure is required even if …
Dec 15
You know, it’s a real joy to witness the growing “buzz” of activity around Joanna’s Customer Service station. There is an increase in the sort of calls that reveal positive local connections are taking hold. Here is a small example, but typical of the growth of activity amongst the emerging network of independent Winning Colours retailers. …
Dec 14
Although Canadians got the first winter snow, about half of the U.S. mainland has now had some initial winter snow fall too. Winning Brands receives plenty of anecdotal feedback about the use of Winning Colours by auto detailers, and consumers themselves, who use Winning Colours Stain Remover for removing salt stains from carpeting …
Dec 12
Jay Udell is has been weighing strategies to seriously launch Winning Colours Stain Remover to convenience stores. Earlier steps by us in this regard have provided useful practical experience. The summation of that experience is that Winning Colours bottles in the display boxes do sell out eventually, even without advertising, but the replishment mechanism is the key …
Dec 12
Further to Post of October 24th: Following receipt of the draft Standby Letter of Credit (3rd party guarantee of payment) issued by a financial institution, we treated this prospect as real. Accordingly, we have been conferring with the Ghana Standards Board as to precisely what approvals will be required at the port of entry in …
Dec 10
There’s no substitute for enthusiastic, genuine customer experiences in laying the foundation for a good brand. Increasingly, discerning professionals are recognizing how Winning Colours Stain Remover can help them. In this new video, Winning Colours adventurers Scup and Dirty Dave walk into a Benjamin Moore affiliated paint store owned by Sue Kay, respected colour consultant. …
Dec 08
They say that getting a “foot in the door” is half the battle in gaining a presence for a new brand in top retail locations. Today, the challenge was getting a foot OUT the door as winter decends. The picture above shows an upstairs side exit from the Winning Brands head office. It is into this weather that Fred …
Dec 08
We have been working hard behind the scenes to ready ourselves for the New York City launch in these stores. Since Duane Reade is owned by Walgreens, it was necessary to obtain vendor numbers for both organizations. This required a variety of procedures and approvals which have now been satisfied, enabling us to move forward, …
Dec 05
QUESTION: What’s the basis of the statistics? ANSWER: Google Analytics – a platform for website owners to understand and manage their property in great detail. The standard on-line resources used by people who want to learn the website traffic for domains that belong to others are traffic estimators, not traffic reports. Often, the lower the visitation, the less accurate an …
Dec 04
We are examining weblog visitation on an on-going basis to assess whether it is a useful communications tool for its intended purpose. Early indicators are encouraging. Since measurement began on November 15th, there have been over 3,500 visitors (as opposed to “page views” which are much higher of course). It would seem that during the 3 weeks …
Dec 04
QUESTION: Home Depot Canada website states the product is no longer available. Isn’t that odd! Is there something you need to tell shareholders or is this a HD.ca error? ANSWER: Major retailers do not all handle their on-line sales the same way; there are different approaches. The public’s assumption might be that the retailer sends its on-line …
Dec 02
Fred Lee returned to headquarters today, following a day in the field with Lorne Kelly visiting Canadian Tire stores on the display rack presentation/installation mission. Shown here below, they are conferring as to their findings on the early installed test locations. They are interested to presenting accurate findings to prospective installation sites. They have received strong …
Dec 01
It is difficult for a consumer product manufacturer to know exactly where its product is sold. In our case, this is due to the following reasons: Distributors, who are “intermediaries” in the supply chain that buy from the manufacturer and sell to independent retailers, do not usually provide the names of their accounts to manufacturers. This …
