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These products combine unique performance characteristics that many consumer cleaning products have not been able to deliver previously. These formulations are proven in the marketplace to deliver performance and strength on the one hand yet are eco-responsible and human health & safety conscious on the other. This combination of traditionally opposite product characteristics is the foundation of Winning Brands’ commercial advantages due to the distinction that this provides. Historically, cleaning liquids have tended to be either strong or safe - one or the other - but not usually both. This distinction is particularly noteworthy in the field of Dry Cleaning where the company’s SMART™ Wet Cleaning Solutions are now helping that industry to phase out old fashioned solvents that have become a concern to health and safety professionals and governments.
