Winning Brands’ effort to provide practical field support to its retailers received a boost today with the first day in the field by Fred Lee, pictured below, based in Southern Ontario. Fred’s specific project for starters is to help Winning Brands introduce and install the Winning Colours Stain Remover floor display in those locations of our retail partners where it will be permitted – with a special early emphasis on Canadian Tire and PartSource.
Very early in his career, Fred worked at Canadian Tire, eventually building his business in the moving and relocation sector. He has recently sold his business and was thinking of retirement as an attractive option, but he seems to have been corralled by Winning Brands to help the company organize logistics and customer communications elements to make serious progress in the deployment of this key merchandising asset.
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Fred Lee, Retail Support Winning Brands, is taking on the project of increasing the penetration of the Winning Colours Stain Remover floor display. The unit has been proven to be very successful for retailers who adopt it - the key is to organize the presentations and execute the implementation. Fred is taking the lead on this and today was his first day. Shown here at Canadian Tire in Brampton, Ontario.
