Our Order Desk received two calls yesterday “back to back” that had the coincidence of being about “value”. WC 1000+ has an MSRP of $9.99 for nearly a quart (and is concentrated).
The first call was from a painting contractor in Oklahoma. He was eager to find out where he can buy Winning Colours 1000+ Stain Remover, asap. He had received a Winning Colours sample a long time ago but had put it in a place that he forgot about. Then on a job recently, he spilled red paint on a customer’s carpet. The customer expected the painter to have the carpet replaced. The contractor then had a flash and remembered his Winning Colours sample and asked the (skeptical) to give him a chance to rectify the situation. WC 1000+ worked so well that the customer changed her mind and accepted the completed painting job as is. Would a new carpet cost more than $9.99?
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Being competitive does not always require the lowest price. Every industry has its “best quality” category, and their products are priced accordingly.
