Shareholder Question: Sam’s Club

QUESTION

  • As I was reading earlier blogs you mentioned completing Stage 1 of Sams club commitments. Can you elaborate on the next stages? I understand if you can’t. Good luck! 

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ANSWER

We have now been invited, in writing, to return with more Road Show participation after the Christmas seasonals are out of the way.  We have been asked to propose a schedule of further events to build on our success.  There has been no problem whatsoever with any aspect of the product.  It’s packaging, pricing and performance proposition were entirely satisfactory.

 We are evaluating what schedule would be most attractive/feasible for both parties.  It therefore seems very likely that we will be continuing to build this relationship – it was not just a flash in the pan.  We’re all feeling pretty good about that on this end.   When Walmart cheques arrive from Bentonville like clockwork, with our company name on it, as they have been, it’s more than symbolism.  It’s a glimpse of a positive future because so many young companies aspire to do business with the world’s largest retailer but do not have the basis on which to do so.  We have now proven ourselves capable of delivering a mutually satisfactory experience on a small scale.  The natural progression is to foster growth, for the benefit of both. 

We have also learned a great deal about specific improvements in our event showcase “presentation”.  That is the advantage of approaching things gradually, and building systematically.  All the learning accumulates and is folded into our next steps, strenthening us, continuously.   

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