QUESTION
- Hi Eric, I’ve been a very loyal share holder for several years now. Do you honestly think there is any hope for the company and share price? Obviously selling at this point is senseless, it just seems like with everything in the works that there was no way we would ever dive this low. I personally never imaged we’d hit this point…very disappointing!
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ANSWER
Yes, I do think that the company and the share price will advance again. When our refinancing is in place, it will permit an end to Rule 504 subscriptions. The stock will receive a much needed break from systematic selling so that the demand and supply factors can become balanced again. In the 504 era, share supply expanded faster than demand. In the post-504 era, there will not be the same pressure on the share price as exists with 504 financing. There is plenty of untapped demand for our shares that is not apparent at the moment because potential buyers are staying on the sidelines until they see how the funding issue will be resolved. If they see that we made sensible arrangements, and the share supply stops growing, then the conditions for a share price recovery are present. No one, liternally no one, is more eager to see the end of 504 financing than I am. It was a way for us to come into existence as a young public company, but Winning Brands needs to start benefiting from financing that is geared to the well being of the company. 504 subscribers have benefited disproportionately in the risk/reward equation. It’s a sympton of the way in which the securities regulations are written. The legislation favours people who are already wealthy by denying the opportunity of non-accredited persons to participate in the 504 process. The process was a necessary part of the evolution of our financing, however I will be glad to see it end. Furthermore, when the 504 financing ends, the restoration of our DTC eligibility will be a step closer. We have to remember that with TD Ameritrade and a few other platforms out of the picture, our buying had not been firing on all cylinders.
The potential share price recovery is also enhanced by the fact that Winning Brands’ prospects are improving by a number of criteria. Its relationships with customers and suppliers are in tact, consumer testimonials continue to come in supporting the premise of 1000+ as a potentially popular product amongst many consumers, and exposure to the U.S. hardware sector is widening. (Our first True Value banner outlet has placed their order a few days ago.) There are many other encouraging aspects of Winning Brands’ business, however I will confine myself to a brief reply to your basic question of whether I honestly believe that there is hope going forward. My answer is a clear and sober “yes” – in my opinion the current market cap of Winning Brands is ridiculous relative to previous levels and its potential. We have come out of the triple zeros before, and in my personal opinion, will do so again, for solid practical reasons.
