A shareholder was in a national banner store in Canada today and sent a few pictures when he saw 1000+ in the store. Thank you.
The pictures illustrate why our future looks good. We have found that whenever store staff discover our product’s usefulness for themselves, then 1000+ starts gaining a larger footprint, and expands into places within the store where the customers can pick it up as an impulse item. This migration occurs because the retailer has confidence that their consumer will be getting something that is likely to generate satisfaction.
In this store for example, did the retailer stop at a single shelf facing in the aisle? No, we have two. What about the customer service counter? 1000+ is there in front of the counter (with brochures) for people waiting for service, where it is easy to reach for on impulse. Alternatively, it’s easy for the consumer to reach when staff have answered a question at their service counter – a question that begins with the words “What do you think I should use for……?”. When staff can honestly say something like “That’s the one I have at home”, or “A customer told me about how this helped them out last week”, then what is more natural than having 1000+ right there within reach? Even a wire basket is something that can be filled with 1000+, for a quick reach by the consumer. Every bit of real estate helps – and we truly appreciate this store’s spirit.
1000+ has what it takes to become a household favourite product. This kind of affirmation from stores who know our product can’t be faked. It illustrates what is possible for us as we keep growing the base of awareness of 1000+ in our target sectors.
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