The Winning Brands CEO weblog is regular source of public information about the company pursuant to SEC Fair Disclosure guidelines, particularly regarding events which may fall between news releases, or do not in themselves require a separate news release, or for a matter that will be dealt with in a future news release but is relevant now.
In that spirit of disclosure, I report that it would appear that a joint venture contemplated for the coatings sector, as described in an earlier news release, will not be proceeding in the short term.
The reference to a possible coatings joint venture was made to illustrate, with actual examples, how Winning Brands intends to add shareholder value in coming years, by increasing the diversity of Winning Brands revenue sources. This will be accomplished by providing qualified innovation projects, and their inventors, with the benefit of funding support and relevant networking and assistance, in return for revenue sharing with Winning Brands on a mutually beneficial basis. We have a variety of enquiries from interested parties.
There is an enormous unmet need in society for innovators to receive a helping hand launching their innovations, or broadening their reach. In return, such projects can share their growth opportunities with public investors who would not otherwise have access to innovation revenue. This can be beneficial to both parties and is a bold vision for Winning Brands. It builds upon the foundation of our past work with new possibilities for its shareholders. The new opportunities will not be limited to cleaning products. Project candidates may come and go as they pass through a mutual vetting process. The arrival of a new candidate is not yet a “success event”, nor is the discontinuation of vetting of a candidate a “failure event”. The vetting process is simply on-going. The goal is to implement projects with vetted candidates and to build a portfolio that can grow and evolve, by being at the leading edge of “what’s new”.
With this as context, I reiterate that the contemplated coatings discussion will not be proceeding further at this time. Winning Brands appreciates discussing exciting forward-looking projects with innovators and realizes that not all such possibilities can proceed, despite best intentions.
Winning Brands will inform its shareholders of other project possibilities that the company has in the field of innovation launches to keep moving forward. Winning Brands has received interest for this type of alliance from a variety of innovators who appreciate such an opportunity.
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As always, I take full responsibility and sole responsibility for any event which does not come to fruition. I thank, sincerely, all parties who approach me and our company with constructive opportunities. Regardless of the reasons that any particular candidate within the portfolio of candidates does not proceed to implementation, the guiding principle of an “innovation alliance”, which Winning Brands’ enhanced business model represents, has immense upside for the company and its stakeholders.
Here is a link to one portal, amongst many, that illustrates the world of innovation as an economic driver in the 21st century: www.NewAtlas.com. Winning Brands will thus have a broader scope for our shareholders in the future by working with innovators than if we were unwilling to expand our perspective.
Respectfully,
Eric Lehner, CEO
WINNING BRANDS
