Current Financing Negotiations – A Fresh Approach

 

Shareholders will be glad to hear that the company is taking a fresh approach to the current round of financing negotiations.

The present intention is to complete a non-dilutional, non-convertible $100,000 initial “proof of concept” tranche of debt to be repaid by royalty, from an expanding pool.  If this is implemented, it means that we will gain use of these funds on a basis that does not require fixed monthly amortization, but rather is retired in accordance with sales growth.  Furthermore, the royalty would be self-liquidating, not perpetual.  A feature of this plan under negotiation is that additional funds can be added to the pool without an increase in the royalty rate, so that the company can retain its viability.   These arrangements are not yet finalized, however they are emerging as a distinct possibility.  I therefore share this with you so that you are not guessing as to what solution we have in mind.

The goal will be to implement this in the short term as a bridge financing approach prior to the company being better situated for direct equity subscription.
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The significance for our shareholders is that this demonstrates that the company has access to organically interested backers, and that together we are seeking alternative financing methods that align the interests of stakeholders harmoniously, rather than creating conflicts of interest.

I will admit that this is difficult.  Just ask anyone working on a Rubik’s cube.  It’s easy only after you have the solution. There is a solution for most challenges in life if sufficient goodwill, intelligence and determination are applied.

Picture - Winning Brands Financing Goal

 

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