May 17, 2011 archive

Not typical, but no longer rare either….

Extract from field report by Fred Lee, below.  We maintain spreadsheets to monitor progress in various individual stores to which we deploy merchandising support assets, like display fixtures, signs, counter displays, etc.   Results in individual stores do not make a difference in the over all sales picture of course.  I look for patterns  and  I notice with interest …

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New Look for Hasty Market Locations

A new campaign, for window posters, print, on-line and TV, is emerging, that will champion the versatility of 1000+ Stain Remover.  A wider-than-ever range of “stains happening” is going to be presented as “Oh NO!” moments, always with the basic counterpoint “Oh YES!”, 1000+ Stain Remover as the solution to reach for.  Just one bottle, a thousand …

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