As WNBD creates new communications to prospective retailers via online portals, PowerPoints, etc – it boils down to a “basic proposition”. In other words, why should retailers (stores) be interested in 1000+? The description below, extracted from our retailer-facing materials, summarizes our approach, conceptually, oriented to the interests of the retailer. This is merely an …
December 2020 archive
Dec 21
1000+ Stain Remover Joins RangeMe for Retail Account Development
Purpose? Showcasing our brand to thousands of corporate buyers! (i.e. Retail Organizations) Winning Brands has dived into its RANGEme membership in earnest now. RANGEme is a product/buyer introduction service. That organization uses the following pitch-points to describe itself: Brand ProfileBuild visibility with leading retailers by highlighting key brand information that buyers look for. Product PagesCustomize …
Dec 15
Sneak Preview: In-Store Merchandising
Prototype development is underway of new in-store merchandising for 1000+ Stain Remover. With Winning Brands’ expanded market to now include spray cleaner consumers for 1000+ Stain Remover, the brand is positioning itself as the easy, immediate and money-saving way for spray cleaner users to go re-usable. The prototype design shown below is being prepared for …
Dec 15
No Greater Compliment: Use by Professionals Behind-the-Scenes
Something that Winning Brands loves to hear from stores that carry 1000+ Stain Remover is store staff saying that THEY use 1000+ behind the scenes to clean-up their store. Quick practical example. Paint store mixing equipment gets splashed a lot in daily use. It’s a hassle to keep the equipment clean, but you have to …
Dec 15
1000+ Stain Remover Store Scene: Benjamin Moore Retailer Irvine Carpet One
It is indicative of the potential for growth of the 1000+ Stain Remover brand that it can stand beside other national brands and hold its own. The only difference is in the limited access our brand has to growth capital. By all other metrics, we are a contender for national stature. Greater access to capital …
Dec 13
Shareholder Question: Brilliant Wet Cleaning Products
Question today via Twitter Private Message: “Hi, I know your very busy so I’ll keep it short. Does WNBD still own http://brilliantwetcleaning.com? Is the Brilliant product still available and/ or being marketed, or a dead project? I look forward to hearing from you hopefully soon. Thank you.” Answer: Yes, the product is still active. Tomorrow’s …
Dec 13
Winning Brands Store Scene: Dulux
1000+ Stain Remover is available in some participating Dulux Paint stores. Below is a photograph of 1000+ on the store shelf, and another photo of a store associate, Reece, mentioning that he and his colleagues use 1000+ Stain Remover in a re-usable sprayer for general purpose clean-ups around the store, also including wiping their window …
Dec 10
Digital Team Now Active in New Winning Brands Product Sales Program
The digital team that Winning Brands has engaged to upgrade all its behind-the-scenes website programing, Facebook site coding, QR tagging, etc met with us today to report on progress. Substantial Google integration was carried out in detail this week. This level of professionalism has never been deployed before by Winning Brands for its digital marketing …
Dec 08
No Dilution
Dec 06
More Goods on the Move
Winning Brands has been catching-up to back orders. For the past several months COVID-19 had been affecting supply lines for some production materials. COVID had also affected our retailer operations. Store hours were reduced in some cases, and government limitations were placed on the number of customers who could be in the store at once. …
Dec 05
New Facebook Header Expands 1000+ Stain Remover Positioning
Winning Brands is launching into 2021 with a bold plan to achieve higher consumer awareness for its legacy brand, 1000+ Stain Remover. Long known as a versatile stain fighter, 1000+ actually has a dual personality that is getting a boost in forward moving marketing. 1000+ does double duty! Not only does 1000+ tackle spots and …
Dec 03
Shipping Photos
Photos today, Dec 3, 2020, from the production facility. For shareholder orientation purposes, each skid in such a shipment represents approximately $3,000 revenue for Winning Brands at the wholesale price level into the distribution network, depending upon configuration, size and product mix. To achieve $1 Million in sales, we need approximately 16 standard 53ft trucks …
Dec 02
Positives Quietly in the Background; Small Medical Sale
A small Purchase Order was received today from a medical procurement organization for an SKU within in our Brilliant branded product line. Screen shot of the P.O. header with name of institution is provided below for context, but details have been omitted for financial confidentiality to the customer. I have been asked why I don’t …
Dec 02
Timing of Going PINK Current
Some people have been speculating about the completion date of our PINK Current Information compliance. This has happened on Twitter and elsewhere. Please see my Twitter post below. I appreciate the enthusiasm and goodwill toward WNBD. We have positive developments occurring and I am confident that 2021 will be a good year for us. It’s …
Dec 01
Shareholder Suggestions
From time to time I receive suggestions from shareholders. Sometimes they are about products and at other times about the stock. Common themes occasionally emerge. I am responding here to some recent suggestions received because I believe that these ideas are on other people’s minds too. It’s therefore more efficient to address them openly. This …
Dec 01
Winning Brands 1000+ Neighbourhood Mail: Practical Example of Retailer Support in Action
In an earlier post, I gave an example of our new Neighbourhood Mail brochure, designed to support retailers of 1000+ Stain Remover who are coming on board. Let’s examine the Vancouver example, to illustrate. The store in our example is Lowe’s Home Improvement at 2727 E 12th Avenue in Vancouver. Below is a picture of …
Dec 01
DEEP DIVE ANALYSIS for Shareholders of 1000+ Stain Remover Website! Part 1 of 5: The Home Page
This weblog post is extremely detailed. It is Part 1 of a 5 Part series. The series provides a deep understanding of the company’s thinking about the brand positioning of 1000+ Stain Remover. The series is for those amongst our shareholders who are fundamentalists. You appreciate knowing not only what we are doing with our …